“Bubble” cannot make your business burst; business management in fiscal slump

The media channels seem to have overused the term ‘bubble’ which is a much hyped word today. Ranging from common man till the business owners, everyone seems to get wired whenever they hear that global economy is in a bubble. The practice of making news with bubble has, of late, become quite popular among mainstream median and also business media. Fear looms large when such news is broadcasted and the entrepreneurs and venture capitalists seem to get the biggest fear. If bubble is a harbinger of economic downturn then the business owners have plenty of reasons to fear as their business management tactics might fail in such an economic scenario.

In a cataclysmic year like 2008, when the world economy was enveloped by recession the business owners accepted it and reacted accordingly by cutting off their costs. But mere news cannot lead to predictions about recession which eventually harms the style of business management. Say for example the time of dot com bust to internet bubble. The bubble beefed up during the period of 1999 and 2000. The year 2001 saw the burst of the bubble and many businesses faced unprecedented challenges before them. These challenges helped a business to be resilient to the general economic shocks and develop strategies that can help them survive the crisis period. Looking back to the time of internet bubble I will say that I faced a tough time in business, but it made me tough and my business gained strength through strategic business management.

Making predictions and especially for the long-run is not my daily affair as I don’t believe is guessing. The famous saying by the great economists Keynes,” in the long-run we all will be dead”, is proverbial in this context. When a company is managing its business with utmost sincerity then why to waste time in predicting the economic condition of a country? I believe in matching the business functions against the backdrop of the financial condition of a country, be it boom or recession. Businesses which are doubtful about their growth and ability in the market are mostly prone to predict a bubble’s bursting time and shape their business management techniques accordingly.

So let a bubble grow bigger, your business will keep growing in size.